I translate brand identity into consistent visual language across platforms. From creating graphic assets and campaign visuals to maintaining voice and tone, I make sure everything aligns and stands out.

I'm fluent in both fast, flexible design in Canva (also Adobe Express and Unfold) and in-depth creative work using Adobe Photoshop, Illustrator, InDesign, Premiere Pro and After Effects. Whether it's a quick Instagram Story or a fully animated visual, I adapt the tool to the task.

Creating and curating content specifically for Instagram and TikTok, including posts, stories, reels, and TikTok videos that engage followers and promote a brand or personal image.

Crafting custom, detailed illustrations for digital platforms, marketing materials, and more, from characters to scenes that bring concepts to life.

Creating visually appealing designs for various media, including print, digital, and branding materials, to effectively communicate a message or brand identity.

I plan and manage paid social campaigns, set up audiences, and track performance using Meta Business Manager. I create visuals and copy for ad sets and optimize based on data insights to drive reach, engagement, and conversions.

Creating dynamic, animated visual content for videos, advertisements, social media, and presentations, enhancing storytelling with movement.

Experience in designing unique patterns for textiles, wallpapers, digital backgrounds, and other surfaces tailored to a brand or product’s aesthetic.

Designing packaging for products that not only protect but also attract attention, align with branding, and enhance the user experience.

I plan, style, shoot, and edit food and lifestyle photography in-house. I create scroll-stopping visuals for social media, always keeping lighting, framing, and brand aesthetics in mind — whether it's plated dishes, behind-the-scenes prep, or mood-driven storytelling.

Designing custom lettering and typography that communicates a unique brand voice. This includes creating hand-lettered logos, quotes, and illustrations, as well as crafting impactful text designs using carefully selected fonts to enhance visual storytelling and brand identity. Whether it’s for print, digital media, or product packaging, I create text that stands out and resonates with the audience.

Capturing high-quality video footage and transforming it into polished, engaging content. From filming events, promotions, or creative projects to editing raw footage with colour grading, sound design, and visual effects, I craft videos that tell a compelling story, align with brand identity, and captivate the audience across various platforms.

Designing and building visually engaging, user-friendly websites with a focus on functionality, accessibility, and responsive design.